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340 El Camino Real S, Suite U
Salinas, California 93901


A distributor & importer/exporter & creator of Beer, Soda, Wine & Spirits.



MBF Company

Jeff Moses is the owner of Night That Never Ends productions, a Festival Promotions company, and its parent company, MBF Company, a distributor & importer/exporter & creator of Beer, Soda, Wine & Spirits.

As a promoter, Jeff has produced (& owns) dozens of events including;

  • 12th Annual Monterey Beer Festival 
  • 1st Annual Wine Fest! in Monterey, CA 
  • 6th Annual BevMo! Holiday Beer Fest in San Francisco (November 2014)
  • 2nd Annual BevMo! Holiday Beer Festival in Los Angeles 
  • Chicago Holiday Fest 
  • Brew With A View - at the Monterey Beach 
  • MBF’s "Back To The Boatyard" Beer Fest
  • Around The World In 80 Wines at the Hyatt
  • Brew With A BOO @ Shoreline Amphitheater
  • Bay Area Brew Fest in San Francisco/San Mateo 
  • Short Pour Film Fest at the Great American Beer Festival in Denver


As a Brand Creator and Production Company, MBF Co. has created the following Beer, Wine & Craft Soda Brands;  Big Hurt Beer, Irondale Brewery, Boxer Brews Cruiser Weight Ale, Menage a Singe Beer, 101 Sodas, SoDuh! Sodas, Hermitage Brewery, 'TOPIA Beers (Hoptopia, Maltopia, Wheatopia), One Door Ales, ALE des DIEUX, "H" Series Single Hop IPA's, STOMPER graffiti Wines, GRAFFITI Wines, UBIQUITOUS Wines, Farmhouse Brewery, Coastal Fog Beers, Gluten Free-The-People Beer, SITTING DUCKS cider.

MBF Company distributed Stoney's Beer of Pennsylvania, Ninkasi Brewery of Eugene, Oregon, Highwater Brewery in Oakland, CA,  Almanac Brewery in San Francisco, California, Oskar Blues of Colorado, Bards Tale Gluten Free of Minnesota, Firehouse Brewery of Sunnyvale, CA, Irondale Brewery from Monterey, California, Ass Kisser Ales from San Jose CA and Fort Collins Brewery from Fort Collins, Colorado, Big Hurt Beer of Chicago, Lucky Hand of Santa Rosa, CA, STRIKE Brewery of San Jose CA. Golden Road Brewery of Los Angeles, Ale Industries of Concord CA, Smuttynose Brewery of New Hampshire, SITTING DUCKS hard ciders from Australia, Oakshire Brewery from Oregon, London Velvet Porter/Cider from England, ABK Beer from Germany, 2 Towns Cider from Oregon, Coastal Fog Beer of San Jose CA, 101 Sodas from Salinas CA. 

Jeff has also created multiple Beer & Soda brands as a Partner with the Hermitage Brewing Company of San Jose, California.

Mr. Moses was formerly a Network Television Producer & Writer in New York & Los Angeles for the following networks and studios; ABC, CBS, FOX, PBS, BBC, SHOWTIME, TPE Entertainment, MCA/Universal, Paramount TV, including ABC's Good Morning America and current Executive Producer of SPIN THE GLOBE tv.